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Empowering Physicians to Treat the Cause of Metabolic Syndrome

Metabolic SyndromeThe Problem:

Two thirds of your patients are overweight or obese and two out of five have metabolic syndrome caused by excess visceral adiposity. Much of your workday is devoted to treating the pathologic laboratory and metabolic sequelae of overweight with medications but you don’t have the time or resources to treat the underlying cause.

Many physicians choose to prescribe stimulant based appetite suppressants or HCG injections. You may be uncomfortable with these approaches because you know they are short-term “fixes”. Liquid diets and pre-packaged meals don’t teach patients how to deal with real food once they discontinue the diet. You want to provide your patients with an evidence based, nutritionally sound, “real world” approach that addresses the core issue of lifestyle modification which will result in meaningful, measurable long-term improvements in health and quality of life.

The Solution:

Cornerstone Wellness is the most technologically advanced, evidence based, nutritionally sound, physician monitored, FAT loss program available. Cornerstone Wellness addresses the cause of metabolic syndrome providing long-term maintenance of healthy body composition. The program’s success derives from the fact that it is medically sound and incorporates the most recent advances in nutritional and medical research. Most physician weight loss programs are focused on short-term loss of weight, frequently resulting in frustration due to weight regain. Cornerstone Wellness gives patients the tools to achieve lifetime management of healthy body composition and freedom from associated co-morbidities.

Diet and Nutrition:

The morbidity and mortality that result from obesity are not caused by excess weight or BMI. They are caused by excess adipose tissue, which increases insulin levels and inflammatory status. Extensive recent published literature documents the danger of excess body fat in the setting of normal weight and BMI (normal weight obesity or “skinny fat”).

Cornerstone Wellness Nutritional ProductsBy moderately reducing calorie intake (BMR -10% of BMR), increasing protein to 35%, decreasing carbohydrates to 35% and markedly reducing simple starch and sugars, lean body mass is maintained with marked reduction in body fat.

Patients plan their meals using the Cornerstone Wellness Website, choosing from over 8000 food items. Targets are set based on their particular body composition results, with immediate calorie/macronutrient tabulation that provides feedback and education about the nutritional values of various foods.

To ensure adequate protein intake without significantly increasing calories, fat or carbohydrates, a high-protein, low- calorie/carb partial meal replacement is consumed twice daily. The Cornerstone Wellness Meal Replacement, developed by a team of medical specialists and Ph.D. dieticians is the highest protein, highest vitamin/mineral and only all-natural, meal replacement available exclusively through physicians.

Two other supplements, MetAssist and Omega Health, improve insulin metabolism and decrease inflammatory status, based on peer reviewed published data. All three supplements have been utilized by hundreds of thousands of patients with a perfect safety record and are manufactured and tested in the United States.

Technology

BC IVBody fat, lean body mass and BMR are measured and continually monitored utilizing the revolutionary Cornerstone Wellness BC IV, the most accurate bioimpedance device, which is portable and internet driven. Published data demonstrates accuracy to within 0.5 % of DEXA readings, the “gold standard” which has replaced hydrostatic weighing.

The BC IV was developed and tested at USC’s world renowned Department of Biokinesiology, ranked #1 in the nation by US News and World Report every year since 2004.

The Cornerstone Wellness Website features a user friendly, Internet driven, meal planning program where patients can chose from over 8,000 food items to plan their meals and snacks based on their caloric and macronutrient requirements, for maximal fat loss and maintenance of LBM and BMR. The site also provides comprehensive exercise prescription and tracking tools including a calorie mapping system that utilizes zip code driven street maps for walking, running or biking and a resistance exercise library with photos and verbal instruction on how to perform various strength training exercises.

Business Model

Cornerstone Wellness Business ModelThe Cornerstone Wellness Program is administered to appropriate patients (overweight, metabolic syndrome, diabetic, malnourished), by your current office staff. Cornerstone Wellness provides a 2-day onsite training program in your office, utilizing your patients as training subjects.

Medical assistants, nurses or mid-levels are trained to run the program. You, the physician, simply refer the patients in to your own, in-house wellness center. This provides a passive business model since it does not take time or energy away from your usual office, surgery or hospital duties.

The program is health insurance reimbursed which is critical given the inverse relationship between BMI and household income.

Cornerstone Wellness provides extensive didactic, marketing and administrative support, ongoing for the life of the program.

Marketing materials, including DVDs, posters, brochures etc., are available to make sure your patients are aware of the program’s existence as well as to bring in outside patients.

To learn more about Cornerstone Wellness and review the program in more detail, please contact us.

 



For more information on starting a Cornerstone Wellness Program in your practice, contact us by email
or call 800.230.9052.